FOR EASE OF USE
To see our research results, please visit
canon.ca
Canon Canada commissioned Environics Research Group to conduct a single-blind research study to evaluate the ease of use of the following comparable office copiers: the Canon imageRUNNER ADVANCE
4051, the Ricoh Aficio MP 5002SP, and the Xerox WorkCentre 5755. The target population of this research was Canadian office workers aged 25 and older living in Vancouver, Calgary, Toronto and Montreal (the
���Major Urban Centres���) who have some knowledge of using office copiers. A final sample of 154 completed hands-on evaluations with basic copier workflows followed by an exit survey. 33 participated in
follow-up focus groups because they indicated the Canon copier is easiest to use. The final survey sample was weighted by gender and region to be proportionately representative of the target population. The
margin of error for a survey sample of this size is +/- 7.9%, 19 times out of 20. Results of the follow-up focus group research are not statistically projectable to the population at large. This research study was
conducted between September 10 and December 20, 2012.
12
April
2013
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L a w ye r m a g . c o m
